Coffee, chocolates, red wine... All of these have a lot more in common than just tasting good. They also stain your teeth. But don’t despair! There’s way more that you can do than pay for an expensive whitening treatment to get your bright smile back.

AP-24 Whitening Toothpaste offers you a bleach-free and peroxide-free way to brighten your teeth. That means it is safer for the enamel and gums. Let’s talk about all the other reasons why this could be the best option for you.

But First, here's what the media has to say:

NBC New’s Consumer expert Amy Davis put three teeth-whitening products to the test to find out which are most effective.


AP-24 is used daily, like any other toothpaste, so it doesn’t get any simpler than that. Just brush 2-3 times a day, 1-2 minutes each time like you usually do. Beats going to the dentist for a painful whitening procedure or spending 30 mins twice a day on bleaching trays.

A tube generally lasts 4 months for 1 person, 2 months for a couple and approximately 4 weeks for a family.  Its gentle, vanilla mint formula freshens breath and provides a clean, just-brushed feeling that lasts all day.

TIP: If you want to track how well the AP-24 is doing for you, take before & after photos!


AP-24 stands for Anti-Plaque for 24 Hours. Its proprietary blend of ingredients puts a shiny coat on your teeth to prevent plaque from building up and to keep food from sticking. This coat lasts for 24 hours. It does not contain any peroxide or bleach which makes it non-abrasive to the enamel, unlike most whitening toothpastes that contain bleaching ingredients. The enamel is what keeps your teeth from being super sensitive. When this is damaged, that’s when you start feeling sharp pain.

AP-24’s main ingredients are:

  • Proprietary blend of hydrated silica and alumina (aluminum oxide)—a unique combination of mild abrasives that polishes and smoothes teeth without eroding enamel.
  • Sodium monofluorophosphate (with fluoride ion; 1100 ppm fluoride) - approved form of fluoride that can be used to fight cavities.

Oh, and did we tell you that it tastes great?  The vanilla mint flavour makes brushing such a yummy experience.

Learn from Nu Skin's Chief Scientific Officer, Dr. Joe Chang, as he discusses what makes AP-24 Whitening Fluoride Toothpaste truly unique. This advanced formula whitens teeth without peroxide while preventing cavities and plaque formation.


Compared to bleached results, AP-24 does not give what we call a “paper white” effect (you know, the kind of white that doesn’t look real), and instead, it naturally restores your teeth to their natural brightness, plus, it adds some shine. Results can vary from a few days to a couple of weeks, depending on your habits and diet. Here are some actual results from actual users:

With as much as we have already told you, the best way to know is to try it. The sooner you do, the sooner you’ll get to smiling bright!

Cheers to choosing better!

Here's the official list of ingredients:

Active Ingredient: Sodium Monofluorophosphate .76% (0.13% w/v fluoride ion). Inactive Ingredients: Water (Aqua), Hydrated Silica, Sorbitol, Aluminum Oxide, Glycerin, Tetrasodium Pyrophosphate, Dimethicone*, Poloxamer 338*, Poloxamer 407*, PEG-12, Cellulose Gum, Titanium Dioxide, Sodium Saccharin, Sodium Lauryl Sulfate, Flavor.

* AP-24®is a patented ultra-emulsion of medical grade, high molecular weight dimethicone and surfactants (poloxamer 338 and poloxamer 407).